Showing posts with label iphone. Show all posts
Showing posts with label iphone. Show all posts

Tuesday, June 1, 2010

Win free promo codes for NAVFone Singapore GPS Navigation app worth US$9.99!

We're giving away FREE promo codes for our absolute hit of an app through iMerlion. All you need to do is to email them at spam@imerlion.com (replace the word "spam" with "iphone") and tell them why you deserve a free promo code! The five best entries which are relevant and displays good humour will win!

For example,

Hi Mr. iMerlion,


I would like a free NAVFone Singapore GPS Navigation promo code because my wife thinks i'm utterly hopeless with directions, when in fact, I know perfectly where I'm going 35.673% of the time, on a good day.


And besides, I'm your biggest fan, more so since your sister started performing National Service.


Yours Truly,
Mister Singapore


Its that easy! Go to it now!!!

Saturday, May 15, 2010

Product Launch & Review: NAVFone Singapore GPS Navigation

The much anticipated launch of the NAVFone Singapore GPS Navigation app on the iPhone has arrived!

Watch the AGIS Road Test team as they tackle the route to Marina Bay Sands Singapore here, or below.



The video features Ben & myself, navigating from the AGIS HQ in Bishan to Singapore's newest attraction, the Marina Bay Sands. Look out for us driving past landmarks such as the Old Police Academy, Sim Lim Square, Raffles Hospital and the Singapore Flyer.

As with the product testing for all of our other navigation products, things we typically look out for include the accuracy of map data, acceptability of given routes and most importantly, overall consumer experience. (We're mere iffy marketing/product/business mortals after all).

I must say that the ability to get from anywhere to, well, anywhere in Singapore within 2-steps (Search & Go) is a tremendous benefit to any user. Given the density of our roads, as well as the probability that any journey shouldn't take you more than 20 minutes tops, any navigation application mustn't be Rocket Science to operate, with unnecessary frills and bow-ties on an otherwise hollow application developed in some far-out foreign land. With clear visual and voice guidance to your destination, I imagine this app reaching the level of indispensability for any driver.

Search for anything in Singapore, from iconic landmarks (Resorts World Sentosa), off the beaten track road names (Kelantan Lane), on top of your everyday postal codes! (because numbers like 730322, 577203, 760425 only makes sense to us anyway).

The first navigation app developed homegrown. Cos no one gets you the way we do.



Cheers,
Sophan
AGIS Product Development

The NAVFone Singapore GPS Navigation app is now on sale on the Apple Appstore for only $9.99

Wednesday, May 12, 2010

Smartphones versus Car GPS navigation devices


With the introduction of the NAVFone Navigation app on leading smartphones, voice guided turn-by-turn navigation is simply a download away from online app stores. As smartphones get better and better at doing navigation, does this mean the end of the road (no pun intended) for the dedicated car navigation device?

Coming from the mobile phone world, I’ve had a front row seat in seeing the introduction of the digital camera in phones some 10 years ago. Initially, the images captured on phones were blurry at best, but now clear images captured on phones are a given. Despite the proliferation of embedded digital cameras on phones, the dedicated digital camera market is very much alive and it isn’t going away. It’s a similar situation with digital music players. Although most mobile phones can play music, the dedicated music player market is still relevant.

This leads me to the conclusion that the dedicated navigation device will continue to be relevant with a strong following of users who understand that the dedicated car GPS device is engineered and optimized to perform navigation, and hence it is likely to perform its specific function better than a multi-function device.

One thing is for sure, the availability of smartphone apps like the NAVFone will result in an increase in the number of people experiencing the added convenience that navigation technology can bring to their lives. With the increase in people using digital maps and navigation, new opportunities abound for companies like Agis who are at the forefront of creating compelling navigation experiences and location based services on leading smartphones and dedicated car navigation devices.

Saturday, February 20, 2010

Staff Product Review: AGIS NAVFone (iPhone) SG

As an iPhone user, I've come to realize that at the end of the day, there's only 2 kinds of apps that you really ever need:- (besides the sort that are meant to just clutter up your home screen)

1) Apps that are useful when you're really, supremely brain-dead. This includes the moments when you are on the train to and from work, while waiting for a friend who's punctually-challenged, in a lecture theatre listening to a dusty old man in a bow-tie recalling his tales from World War 1, in between taking breaks from work, and not forgetting the final few moments before you get some shut-eye every night.

2) Apps that genuinely contribute to your daily activities/routines/schedules. (This does not refer to your addiction to the app that requires you to shampoo/cut/dry/colour anyone's hair.)

With thousands of apps to choose from on the iPhone appstore, siphering between the uberly useful and the utterly useless can be quite a chore. But just to level the playing field for category 2 up there, here's a quick low-down on the in-my-honest-opinion, a true value added app, the AGIS NAVFone on the iPhone.

I was genuinely taken aback by the support received by this app. Perhaps it was more to do with our current promotional pricing of $0.99, but it goes without saying that most of our consumers only had positive things to say upon its usage.

You could always tell the success/hope level for an app by the reviews/comments. When you do find at least 50% of your customers providing input and suggestions as to further boosting the usefullness of the application, you know you're in a good place. Comes as no suprise then that the NAVFone SG found its way at number 2 in the overall paid apps category, second only to another outstanding app.

As someone who barely participates in the mass-movement-party everyday a.k.a taking the public transport, I too have found merits in this app. Its always comforting to know that upon the breakdown/inavailability of your vehicle, you can always find your way home, besides taking the 240 (taxis).

Besides the public transport planner capability, (insert shameless promotion) the NAVFone is also the only onboard Singapore street directory available on the iPhone. That means you can use it pretty much anytime, anywhere without being at the mercy of a Wifi/3G signal.

With such enthusiastic response to the public transport version of the NAVFone SG, and of course, responding to our dear customer's demands, the navigation version of the NAVFone SG will be launched pretty soon, which I believe is just music to the ears of every savvy driver on our roads, so watch out for it.


Regards,
Sophan,
AGIS Products & Development